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Sl. No.
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Particulars
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Details
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1.
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Name of the Cluster
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ChakIslampur Khadi Cluster
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2.
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Name of the Implementing Agency
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Chandrakanta Lalitmohan Resham Khadi Samity,
A.C. Road By Lane-3, Post : Khagra,
Dist. : Murshidabad, Pin Code : 742103
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3.
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Name of the TA
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National Institute of Fashion Technology, NIFT Campus, Plot -3B, Block – LA, Sector –III,
Saltlake City, Kolkata – 700098 (W.B.)
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4.
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Legal Entity of IA
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The IA is directly aided institution “A” Category with KVIC having valid Khadi Certificate No. BGL/225 dated 08.05.1955 and validity upto 31.03.2016. It is registered under society Registration no. 21751/191 under Act-XXI of 1860 dated 19.07.1954
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5.
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Land & Infrastructure
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The Institution is having land area 5.68 Acre (247,420 sq.ft.) and built up area 3 Acre (130,680 sq.ft.) with 7 production centers & 9 sales outlets.
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6.
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Type of Cluster
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Major Cluster
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7.
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Location of the Cluster/Block/Village Coverage
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Cluster is located at Murshidabad district covering 100 villages in block Raninagar I & II , Berhampore, Domkal, Murshidabad-Jaiganj, Bharatpur
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8.
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Present Status of IA
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Background
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IA is registered under Society Act Registration No. 21751/191 under Act-XXI of 1860 dated 19.07.1954. The Institution “A” Category affiliated with KVIC having Khadi Certificate valid upto 31.03.2016. The Institution having 60 years’ experience under Cotton, Muslin & Silk Khadi and provide employment to rural artisans through KVI Programs. 7 production centers & 9 sales outlets registered with Silk Mark Organization. Granted License for ISO 9001-2008 Quality Management System by BIS, Govt. of India.
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Geographical Concentration
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Cluster is situated at Chak-Islampur, Dist.-Murshidabad, W.B. from long past. At present in 260 villages under 70 blocks of 9 districts of Murshidabad, multifarious activities are going on through 20 centers, sub-centers and bhanders and about 5000 families are dependent directly or indirectly upon the institution.
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9.
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Existing Products
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Cutton, Muslin & Silk Fabric & trendy readymade garments. Good designer, ethnic & western product line.
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10.
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Cluster Products
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Spinning of 500s count Muslin
Kidswear readymade items
range age groups : 0-3 Yrs /4-6 Yrs / 7-9 Yrs/ 10-12 Yrs
Youth centric products,
Ethnic & Indo-western Fashion.
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11.
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Marketing Strategies
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Through existing 7 outlets of I.A.
Tapping all the good and established outlet of KVI Institutions, E-commerce, Exhibition, Meals, etc.
Through other established retail private & brand outlets & through exports.
Brand image for Kannur Cotton Khadi Cluster for Designer Products.
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12.
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Design Interventions
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Through reputed designers of NIFT & NID.
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